But for most, CPA is going to be a dangerous and potentially ruinous game. It sounds terrific, but patio umbrella suppliers nobody’s telling you how to get those PPC costs for your landing pages down from maybe 5 or 10 bucks per click. Hey, wake up, remember the Google slap, landing page quality measures, etc.
There are some brilliant, knowledgeable, capable people running around loose who do give out valuable information. They aren’t stupid. That means they do it for a reason. You can use their information to improve your business, but you absolutely have to get a grip on their goals too. You have to understand not only what you’re doing and why but what they’re doing and why.
You are going to have to stop believing blindly everything that sounds terrific and matches, more or less, your own experience. Ugly, but you have to use your head and actually think.
A zillion lemmings running blindly after the latest greatest revelation – it’s the same stupid game of looking, over and over, for the one miraculous tool, idea, concept, piece of software that’s going to make you a fortune. It isn’t going to happen. The magic bullet doesn’t exist. Stop wasting your time and money.
Create a workable plan – one you can actually carry out. MFA, affiliate sales, creating your own product, CPA (if you can do the PPC or are willing to learn). Any one of these can make you money. If you stop screwing around looking for the answer and the easy money. There is NO easy money. It’s all either work (for most of us) or sheer bloody genius combined with an insane amount of luck (for the few).
Well, I hope I managed to offend everybody who’s pulling your chain to suck a couple more nickels out of you. If not, maybe in my next article. But you – you have got to do some very serious work on your BS detector. You need to understand how you are being done to and why. It isn’t necessarily a bad thing. You are getting really valuable information, but you still need to evaluate and understand it, not accept it as if Moses were dumping one of those stone tablets on you. Even I’m trying to sell you stuff.